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For Immediate Release June 8, 2009
San Diego, California
Wave House International, (www.wavehouse.com) the San Diego based creator of surfing lifestyle retail, restaurant, and entertainment venues around the globe, announced today its plans to open their first European showcase in Zaragoza, Spain. This facility will play a lead role at the highly anticipated Puerto Venecia retail and leisure destination opening Fall, 2011.
The 206,000 square meter Puerto Venecia retail mall will be Europe’s largest upon completion, with shopping, dining and entertainment venues surrounding a 10,000 square meter canal and lake. Currently under construction, Wave House Zaragoza will offer the surf-like sport of flowboarding on the renowned artificial wave known as the FlowBarrel™, along with multiple restaurants, kava bars, a retail store, and a concert stage that offers live music and special events. The Wave House ™ at Puerto Venecia is a 50/50 outdoor/indoor facility that anchors the sports and leisure section of the Center located opposite the 72,900 square meter fashion mall.
“The beach is the # 1 vacation destination in the world, and Wave House™ creates the beach lifestyle… anywhere.” says Wave House™ founder Tom Lochtefeld. “Puerto Venecia is more than your standard shopping mall, it is a lifestyle center, rich in personal experience, and offering its visitors phenomenal entertainment, and even sport..”
Sport and music are the rejuvenating forces behind the Wave House™ concept. On sport, The FlowBarrel™ attraction is Lochtefeld’s way of bringing perfect surf to the inland masses. This surf machine was developed by Lochtefeld’s Wave Loch, Inc, (www.waveloch.com) and creates a sheet wave of water to break endlessly in perfect form while reaching heights of 10-feet. This phenomena attracts the entire gambit of board sports enthusiasts; including surfers, snowboarders, skate and wakeboarders, who love to perform their favorite moves while Flowriding (the name of the sport that best describes this style of surfing on the sheet wave). The revolutionary attraction is powered by pumps that inject a sheet flow of water at 45 km per hour up a curved padded surface, which forms a curling wave. While there are settings for novices and experts, the spectator experience at the Wave House™ is just as enjoyable, with the bars and restaurants offering perfect views of all the thrills and spills.
As to its musical foundation, Wave House™ has showcased the world’s top musical talent, including: Busta Rhymes, Tiesto, James Blunt, Jack Black, Ziggy Marley, Good Charlotte and Sean Kingston. Wave House™ has also served as the venue for MTV’s Total Request Live. Seasonal weekly concerts featuring top European talent are currently in program for the Zaragoza debut.
“We are beach culture pioneers.” says Lochtefeld. “And, when Puerto Venecia opens in the fall of 2011, Wave House Zaragoza will be our European surfing and entertainment beachhead..” Additional Wave House™ operations are located in San Diego, California; Sentosa Island, Singapore; Santiago de Chile; and Durban, South Africa.
About Puerto Venecia:
Puerto Venecia (www.puertovenecia.com) is slated to be Europe’s largest retail and leisure destination. The 206,000 square meter project fuses fashion, sport, dining, recreation and adventure along with big name retail into a unique environment that includes landscaped parks, a lake and a canal; all of which will offer a variety of unique experiences for visitors. The 83,000 square meter retail park is anchored by IKEA, Leroy Merlin, Porcelanosa and Media Market. The 72,590 square meter fashion mall will feature El Corte Ingles, Primark and Desigual. While the 39,000 square meter leisure and adventure park will feature Wave House™, Decathlon, Toys R Us and Sportzone.
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